MakeUGC

MakeUGC is an AI-powered content creation platform designed for e-commerce brands, marketers, agencies, SaaS companies, creators, and teams that need to produce large volumes of UGC-style advertising without organizing traditional shoots for every creative. Its core workflow is simple: users can write or generate a script, select an AI creator, and generate a finished talking-avatar video. The platform currently advertises more than 1,000 realistic AI creators and support for 50+ languages.

Beyond standard AI avatar videos, MakeUGC offers Product in Hand, which lets an AI actor naturally hold and present a product from an uploaded image or URL. It also includes B-roll generation, custom AI avatars, image generation, automatic scripting, a built-in video editor with captions, music and trims, and tools for recreating successful advertising formats.

Its Video Agent can analyze a reference advertisement and recreate its structure, pacing, and creative flow using the user's own product and creator assets. The Content Library provides existing high-performing UGC formats that can be adapted without building every creative from scratch.

MakeUGC also offers AI Workflows, a visual node-based system for connecting prompts, LLMs, brand assets, image models, and video-generation models into reusable automated pipelines. This can support workflows such as product-in-hand creatives, mobile-app ads, image ads, and other branded assets.

For developers, its Platform API supports video generation, avatars, voices, custom avatars, Product-in-Hand jobs, Content Library generation, and MCP integration.