Arcade

Arcade is a no-code product demo and content creation platform designed for product marketers, growth teams, sales engineers, customer education teams, product managers, and SaaS companies. It helps teams capture their actual software and transform it into interactive walkthroughs, branded videos, screenshots, and other product-focused visual content without relying heavily on designers or video editors.

Users can capture browser-based workflows with the Chrome extension, record desktop software through the Mac or Windows application, import Figma designs, upload existing media, or record mobile experiences. Arcade then converts the captured content into an editable step-by-step demo with hotspots, callouts, chapters, zoom effects, voiceovers, and navigational controls. Sensitive information can be hidden with image and video blurring.

Arcade’s AI assistant, Avery, can generate and improve demo copy, add synthetic narration, and help produce polished content from the captured workflow. Creator Studio can turn prompts, screenshots, Figma files, and existing demos into on-brand product videos and visuals. Brand Kits help maintain consistent logos, fonts, colors, and voice styles across generated assets.

For more personalized experiences, creators can build branching paths, use custom variables, collect viewer information through forms, and add calls to action. Demos can be shared through links, embedded on websites and documentation, exported as MP4 or GIF files, or grouped into collections. Analytics show viewer engagement, clicks, drop-off points, completion behavior, and the steps that contribute to conversions.

Arcade offers a permanent Free plan with one published demo, one published video, unlimited views, AI voiceovers, and 200 monthly AI credits. Growth adds unlimited publishing, translations, advanced insights, branching, forms, branding, exports, integrations, and team workspaces. Enterprise adds HTML capture, custom domains, offline access, SSO, role-based permissions, multiple teams, API access, and dedicated support.